AI Insights · Timothy · October 2025
Top Beauty Retail Apps in Switzerland Q3 2025
Explore the performance of the top beauty retail apps on a unified platform in Switzerland during Q3 2025, with insights from Sensor Tower.
During the third quarter of 2025, the beauty retail app market in Switzerland showcased varied performances across the top five applications on a unified platform. Based on data from Sensor Tower, here's a closer look at each app's performance in terms of downloads and active users.
Notino: profumi e cosmetici experienced fluctuating weekly downloads, peaking at approximately 3.7K in early August. Active users increased steadily, reaching around 14.4K by the end of September.
SEPHORA - Maquillage, Parfum saw a significant spike in weekly downloads, hitting 3.7K in early September. Active users also showed an upward trend, peaking at 13.3K during the same period.
Douglas - Parfüm & Kosmetik had a more stable trajectory with weekly downloads slightly dipping towards the end of September. The app's active user base fluctuated, ending the quarter at around 1.8K.
Mein dm maintained a consistent number of weekly downloads, hovering around 1.4K throughout the quarter. The active users increased, peaking at approximately 18K in late September.
Lastly, Rituals Home & Body Cosmetics observed a notable increase in weekly downloads, reaching over 2.3K at the start of September. Active users also rose, with numbers exceeding 6.1K in early September.
For more detailed insights and analytics, visit Sensor Tower.
